Client: Open Door Psychology
Project tasks: Branding, Logo Design
Project: Private practice psychologist in Melbourne, Australia
A sole trader working as a psychologist approached us to develop a logo design for his new practice in South Yarra, Melbourne, Australia from Nairobi, Kenya. Called “Open Door Psychology” the practice seeks to help its customers feel comfortable with any reason for a visit.
The logo design’s focus colours were be black and red. The practice’s name signifies crossing an obstacle or a threshold, and taking the first step into a new beginning or experience (not that counselling sessions are held with the door being open!).
The Open Door Psychology focuses on counselling children, adolescents and adults.
The logo design is smart, stands out and is mature, but, at the same time compassionate and inviting due to the nature of the field Open Door Psychology operates in.